Delegates at SIAL to enjoy Midamar Halal Gyros, Chicken Fritters and Chicken Tenders
Midamar Halal Chicken Tenders Sampling at SIAL
(Cedar Rapids, IA) Midamar will be exhibiting at SIAL Middle East which will be held at the Abu Dhabi National Exhibition Center (ADNEC) in Abu Dhabi, UAE on November 24-26. This year at SIAL, in addition to the Greek style gyros served in previous years, Midamar will be serving delicious Halal Chicken Fritters and Chicken Tenders as samples. Delegates at SIAL will be able to enjoy samples of tasty and satisfying Halal finger food and gyros sandwiches at booth B-96 in the USA Pavilion Hall #3.
Midamar is a Halal brand that offers consumers over 200 premium quality food products Midamar Halal Gyros is available in a 20 pound cone or pre-sliced and packaged in a case for food service customers. The economy size case is also perfect for special occasions and family gatherings. The 1lb. retail package of Midamar Halal Greek Gyros is now available at supermarkets in the UAE and the GCC region.
Midamar is also showcasing Halal Chicken Tenders, a very popular snack or meal made from pure whole muscle chicken breast, which is lightly breaded, perfectly seasoned and pre-cooked. Chicken Fritters are made out of Halal breast meat, formed into spheres and breaded. They are a delicious, fun snack food often referred to in the food service sector as “boneless chicken wings”. Each of these tasty items will be offered by Midamar as samples to delegates at SIAL.
According to Jalel Aossey, Co-owner and Managing Director of Midamar, “Midamar has been exhibiting at SIAL since its launch in 2010. We find that it is an excellent venue to meet food service professionals and retailers from around the region. We are able to connect with our existing customers and meet prospective customers as well as industry associates. There are many F&B buyers at this event which is great for a premium food brand like Midamar.”
Last year at SIAL a jury of food and hospitality industry experts has chosen the Midamar Halal Apple Hickory Smoked Breakfast Beef Strips as a finalist for the SIAL Middle East 2012 Innovation Awards. The beef strips were featured in the SIAL Innovation Observatory in Abu Dhabi and at other SIAL events around the world. This year the Midamar Halal Chicken Tenders were submitted as candidates the SIAL Innovation Awards.
“At SIAL there are plenty of opportunities to conduct business, but it is also a great event for foodies in general. As an international Halal food brand, it is essential that Midamar keep up with industry trends. I found that participants can learn a lot about what is going on in the food and beverage industry, discover some innovative food products, and engage in the shows and demonstrations at SIAL,” added Aossey.
Midamar Corporation is a US pioneer and leader in Halal food production and services. Midamar provides Halal food production and distribution, export management for US companies, and export services to restaurant concepts locating throughout the Middle East, South East Asia, and the Far East. Additionally, Midamar Corporation offers consulting services to US based companies who are expanding their business internationally. Founded in 1974, Midamar is the first USA based Halal food producer to export Halal USDA approved protein products to the Middle East and South East Asia. Midamar is the proud recipient of numerous food quality and innovation awards. The company is centrally located in Cedar Rapids, Iowa, United States. For more information visit www.midamar.com or contact:
Director Communications and Marketing
Ph # 319 362 3711